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a series of ESDS Guides An ESDS Qualidata methods guide
ESDS Qualidata teaching and learning resources

ESDS Qualidata has developed two online teaching resources. Each is a collection of web pages specifically designed to assist in qualitative methods teaching.

These resources are part of an ongoing initiative to encourage the use of qualitative archived materials by a wider audience. They are aimed not only for academic research but also for more public usage, in for example methods training, journalism and teaching.

These resources have been designed as a reference point for students and as teaching tools for tutors. They demonstrate the wide-ranging potential for re-using qualitative datasets that have been archived and made available for secondary use.


Resource one: exploring diverse interview types
first interview image second interview image third interview image fourth interview image fifth interview image


SEVEN INTERVIEW TECHNIQUES
  1. structured interviews

  2. semi-structured interviews

  3. unstructured interviews

  4. feminist interviews

  5. life story interviews

  6. oral history

  7. psycho-social interviews
 
structured interview


Each typology begins with a summary of what characterises that particular type of interview and is illustrated by selected extracts from the wide range of research materials held in the Data Catalogue.

These include:

  • Family Life and Work Experience before 1918, 1870-1973 (The Edwardians), by Paul Thompson which illustrates the oral history interviewing technique by recording and exploring the biographical accounts of people’s everyday lives within a particular time frame

  • Mental Health of Chinese Women in Britain, 1945-2000 by Green et al., which is representative of feminist styles of interviewing, using a more reflexive and reciprocal interview style in order to neutralise the sometimes hierarchical power relations within the interview


www.esds.ac.uk/qualidata       qualidata@esds.ac.uk

Resource two: exploring non-interview methods
first interview image second interview image third interview image fourth interview image fifth interview image


FOUR NON-INTERVIEW QUALITATIVE METHODS
  1. focus groups

  2. diaries

  3. online data collection

  4. visual methods
 
photograph from Severalls Hospital - online data collection - visual methods
visual methods - photograph from Severalls Hospital


An example of the online data collection method comes from the study United Kingdom Children Go Online, 2003-2005 by Sonia Livingstone and Magdalena Bober.

This study conducted a thorough investigation of 9-19 year olds' use of the internet between 2003 and 2005. Work was conducted with girls and boys of different ages and socio-economic backgrounds across the UK in order to ask how the internet may be transforming, or may itself be shaped by, family life, peer networks and education.

Framing of Terrorist Threats in United States and Russian Elections, 2003-2004 by Sarah Oates was used to illustrate the focus group method.

This project examined the framing of terrorist threats in Russian elections and the United States presidential election in 2004. The project examined coverage of the nightly news during the campaigns, messages from political parties and candidates as well as audience reaction in focus groups in each country.



Resource summary

Both resources include

  • an introductory summary to the method
  • excerpts of interviews or examples of the method
and conclude with
  • selected references about the technique

In the resource on exploring diverse interview types there are practical suggestions on using the materials in methods teaching.

These resources are online and can be used as a web-based tool for classroom teaching. They are freely accessible and each can be printed in its entirety or in individual sections as required.

Further information

Online teaching resource: www.esds.ac.uk/qualidata/support/interviews

ESDS Qualidata support: www.esds.ac.uk/qualidata/support/

ESDS Qualidata runs workshops on the use of these resources: www.esds.ac.uk/qualidata/news/events.asp

www.esds.ac.uk/qualidata       qualidata@esds.ac.uk
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